We see a banner at the top of our Yahoo! page today that promises to take us to a page where you can “Get famous faster than you can say, ‘That thing got a Hemi®?'” Of course, we can’t resist. Especially since we see the poor bastard (who used to be somewhat famous by virtue of his appearance on those wildly popular TV spots) excised from the ad and his face replaced with the classic “YOUR FACE HERE!”
So we click:
AUDITION
Give us your best HEMI® Guy/Gal #2 at one of our open auditions. Create your own character. Make us laugh. Make us cry. Just make sure you show your HEMI® spirit.
Audition dates and locations:
* 10/1: ESPN Tailgate Gridiron Blowout, Tempe, Arizona
* 10/7-10/8: ESPN Tailgate Gridiron Blowout, Texas State Fair, Dallas, TX (HEMI® Guy #1 is also scheduled to make an appearance!)
* 10/8: LA Event TBDIf you can’t make it to one of these events, don’t worry. Submit your VHS, Mini-DV, DVD or an MPEG file on CD via U.S. mail. Tapes need to be less than one minute in length. Submissions must be postmarked by October 8, 2005 . Go to http://www.hemistars.com/ for submission application and instructions
Do whatever you’d like to show your acting ability, your HEMI® spirit and Dodge attitude. Try to include the phrases, “That thing gotta HEMI®” and “Sweet.” Give it your best shot… Who knows? You could be on your way to HEMI® Stardom.
Do you know someone who embodies all things HEMI®? Click here to tell a friend
Of course, “Hemi® Guy #1,” as he is referred to in the above ad copy, is standup comic Jon Reep, who has been Reep-ing the benefits of “Hemi® Stardom” for some time now. (He got the role the conventional way: In a harshly-lit room, in front of casting people, sent there by a commercial agent, etc.) People show up to his (comedy club) shows and go apeshit when finally he utters the immortal phrase. His notoriety is a fascinating thing to behold. (What’s that you say? TV killed comedy? Yeah, right– Even exposure via the much-despised television commercial is a means to fill seats.)
They must have dumped Hemi® Guy #2 (or he is uncomfortable with his Hemi® Stardom and has chosen another path). No matter. You all have six days to submit your video. Gentlemen, Ladies, start your Hemi® engines.