Modified On May 25, 2010
That’s the name of the most recent promo for NBC’s Last Comic Standing and we gotta say, it’s encouraging. And, we would have to guess that the promotion will be effective.
Here’s the copy from the first part:
It’s been called the loneliest place in the world.
It’s the only thing people fear as much as death itself.
Most who try it fail.
But for those who succeed, it’s awesome.
Whoa! Think about that for a minute… A major television network is promoting a comedy contest (a reality show, but it’s really a comedy contest), and they’re saying nice things about standup comedy! Check that: They didn’t just say something nice about standup; they said something awesome.
Are we dreaming?
We half expected that after the last syllable of the word “awesome” there would be a quick cut to someone in a Viking suit or a chicken outfit and the voiceover would change tone and (cue the zany music), he’d say, “But watching those who suck is awesome, too!”
But it didn’t happen!
We weren’t encouraged by the first two promos, to be quite honest.
Who can you spot in the spots? We’ve seen:
Taylor Williamson
Laurie Kilmartin
Kyle Groomes
Tom Shillue
Nick Cobb
Guy Torry
Fortune Feimster
Tom Clarke
Jonathan Thymius
Chip Pope
David Cope
And, of course, Craig Robinson.
Premiere is June 7.