MyComedyExchange seeks to collect royalties

by Brian McKim & Traci Skene on June 1st, 2010

A while back, we told you about Soundexchange, which was created to chase down royalties for the satellite and internet use of comedy recordings. Now, we have learned of Comedy Exchange Association (CXA), which purports to chase down royalties for the use of comedy bits on terrestial radio.

Much to our surprise, John Mulrooney stars in their brief video pitch/explanation:

Let’s just say that it seems legit. And they’re asking comedians to “register.” For free. CXA, they say on their website, “is already tracking any airplay on terrestrial radio you may be receiving but you must join to get paid. Joining is fast, easy & free!” And then, there’s this:

ALSO – how can you easily pick up tons more airplay? With the new Donkey Comedy Radio Network, making it’s debut at the end of June. It’s a nation-wide 24-7 standup comedy showcase, on AM & FM radio, and they’re looking for content. The more airplay – the more CXA collects on your behalf – and the more exposure you get. It’s a classic Win-Win. And it’s all free.

We’re a little confused as to why a couple guys who are starting a comedy radio network would simultaneously start a licensing and royalties collecting outfit. We emailed them and asked that question. And we also aren’t clear as to why Mulrooney exhorts comedians to “submit a copy… of any work that you want registered.” Are there advantages to registering a copy of the work? Is there any disadvantage to not doing so? (We emailed in this question, too.)

We’ll let you know if/when we hear from anyone at CXA. (They’re supposed to be setting up shop just across the river in Philadelphia, right in the shadow of City Hall,at the old INA building.)

Here is their About page. It lists all the principals.

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