ThinkFilm unclear on the concept of censorship
Hollywood Reporter is reporting that AMC has decided not to exhibit “The Aristocrats,” on any of its screens. The distributors of the film, ThinkFilm, fails to see how this is the best thing that could happen to the picture. They’ve instead chosen to squawk about censorship, when this is clearly nothing of the kind.
But ThinkFilm contends that AMC, rather than making a simple business calculation, is engaging in censorship, and that given AMC’s status as the country’s second-largest chain, that could impact the film’s fortunes.
It matters not how large the chain is. They don’t have to carry anything they don’t wanna. We suspect that, in the Distributor’s Handbook, the second best thing to happen to your film is if the public thinks that someone is trying to “suppress” it. (It makes no never mind if you, the distributor, is the one making the original claim, of course!)
Oh, sure, documentaries have become sexy lately. But it’s gotta be something from Michael Moore or Errol Morris. And everyone knows the real jack is to be made from DVD sales, not theater receipts. But this censorship thing doesn’t wash. Theaters are all about the bottom line, and AMC is going to take a pass on this one.
Sure enough, it will “impact the film’s fortunes.” But it’s not like AMC would’ve put the movie on 600 screens. According to the report, they originally agreed to maybe put it in two cities. Two cities! Then they backed out. Censorship?
Have these gentlemen ever heard of the term “straight to video?” Let’s see a list of the films that are refused distribution by all the movie theater chains in America each year.
We like to save the “C-word” for when it really counts.
We hear it’s going to be screened in Montreal next week. Hope our tirade doesn’t cheese our chances of getting in!
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Reply to: ThinkFilm unclear on the concept of censorship
I have to disagree. If AMC turned it down because it doesn’t fit into their business plan that’s one thing. But when the chain’s buyers agree to play it, and agree to both dates and locations (right down to which AMC theatres in Atlanta and Chicago were going to play it), as they did, and then they renege on their commitments with a statement that the Aristocrats will NEVER run in any AMC theatres, then what else do you call it?This is an extraordinarily funny film with no nudity and no violence. It is being pulled from AMC’s roster because of the profanity. That is the words some of comedy’s most high profile standups chose to use in the film. This is a decision made by someone in the head office after the chains bookers had already placed the film. And it’s based on that someone’s personal views on profanity. Censorship? If it walks like a duck, and if it’s not allowed to quack, that’s censorship.
What we have here is publicists doing their job.They are counting on the Pavlovian response by the MSM to any use of the word “censorship.” Plain and simple.We won’t fall for it.It’s rather sad that the people in charge of creating a stir about a movie that is packed with a boatload of talented, sharp, crative, popular performers (mostly standup comics) choose not to highlight that aspect of the production and instead choose to frump up a false charge of censorship in order to create excitement over their fine production. We can’t decide whether this is a sadder commentary on the mindset of those at ThinkFilm or the mindset of the MSM. Either way, it’s pathetic.